Ideal Pricing vs. Only Pricing: Revenue Strategy Beyond Price

Hospitality experts agree that hotels can’t maximize profitability by managing rates alone. When your revenue strategy only focuses on managing price, you can’t deliver optimal results. Managing only price works well when your inventory is not perishable; however, when it comes to hotel rates, your strategy requires a higher degree of sophistication. Let’s compare a … Continue reading Ideal Pricing vs. Only Pricing: Revenue Strategy Beyond Price