Lessons in Revenue

Breaking the Rules with Demand-based Dynamic Pricing

To make progress, sometimes it’s necessary to break the rules. With a dynamic demand-based pricing approach, hoteliers can have the confidence they’re leveraging the latest tools and
methodologies to achieve the most profitable business mix, whether managing revenue at the property, regional, or enterprise level.

Page 2 - Table of Contents Page 3 - Welcome to the Elite School of Smart Pricing Page 4 - Dynamic Pricing The Ultimate Flex Page 5 - Kicking it Old School - Rule-Based Reactive Pricing Page 6 - Kicking it Old-School - Rule-Based Reactive Pricing Page 7 - The School of Hard Knocks Page 8 - The School of Hard Knocks Page 9 - The Modern Approach - Demand-Based Dynamic Pricing Page 10 - The Modern Approach - Demand-Based Dynamic Pricing Page 11 - The Modern Approach - Demand-Based Dynamic Pricing Page 12 - 8 Ways to Capture More Revenue with Dynamic Pricing Page 13 - 8 Ways to Capture More Revenue with Dynamic Pricing Page 14 - 8 Ways to Capture More Revenue with Dynamic Pricing Page 15 - 5 Steps to Transition to Demand-Based Dynamic Pricing Page 16 - Find Out More Page 17 - Conclusion

Wait! There’s so much more to discover.

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