Village Hotels Enhances Revenue Management and Forecasting Capabilities with IDeaS G3 RMS and RevPlan

The story

Village Hotels, with 33 properties across the United Kingdom, offers a combination of guest rooms, leisure clubs, and meetings and events facilities. Their diverse offerings attract a broad clientele, from leisure travelers to business guests. However, this complexity, along with the need for long-term planning, created challenges in revenue management and strategic forecasting.

Pre-implementation challenges

Village Hotels faced difficulties with manual forecasting processes, which consumed significant time and effort, especially when planning for scenarios that could alter future performance. As the hotel industry became more data-driven, it was increasingly important to have tools that could keep pace. The manual processes disrupted strategic planning, and the team found themselves spending more time inputting data than making meaningful business decisions.

Technology integration limitations made it challenging to generate actionable insights. The hotel’s revenue management team needed a solution that would streamline operations, enabling them to focus on more strategic initiatives. Working with a trusted industry partner who was already equipped with the most comprehensive revenue management tools, analytics, and strong product pipeline to support Village Hotel’s current and future growth as they expand revenue management beyond just rooms.

Why IDeaS?

Village Hotels wanted a solution that would automate revenue management tasks and support transparent, data-driven decision- making. A combination of IDeaS G3 RMS and RevPlan were ideal solutions to fully meet these needs. G3 RMS offered the automation and real-time insights necessary for their fast- paced environment, while RevPlan simplified the forecasting and operational planning process, allowing the team to generate long-term projections and explore scenarios with ease.

“The moment I knew this was going to be successful was when I first met the support team. Their passion for the product and the way they truly looked after us made it clear that this was more than just a service—it was a genuine partnership.”

By selecting IDeaS, Village Hotels ensured that their systems were fully integrated, reducing the risk of compatibility issues and improving data accuracy. RevPlan’s integration with G3 RMS allows the hotel group to keep all their solutions within the IDeaS ecosystem, enhancing operational efficiency.

“We were looking for more transparent solutions that our leadership and wider business could access and understand quickly,” shared Kelly Cronin, Commercial Director for Village Hotels. RevPlan met this need, simplifying the review process for both leadership and day-to-day operations teams.

Key features and benefits

Village Hotels quickly saw the advantages of RevPlan, particularly in the following areas:

1. Long-term Forecasting: Generating long- term forecasts with financial insights sharpens the commercial team’s focus, enabling
   Village Hotels to identify risks early and make actionable plans.
2. Scenario Planning: RevPlan enables Village Hotels to model various scenarios and assess their revenue impact, a critical capability for their growth strategy.
3. Streamlined Budgeting Process: RevPlan simplifies the budgeting process and improves accuracy by customizing forecasts for individual properties while reducing manual workload.
4. Enhanced Decision-Making: The ability to quickly adjust and assess various scenarios enables nimble decision-making, particularly for managing at-risk accounts and evaluating new business opportunities.

Time-savings and accurate data

Village Hotels experienced an immediate ROI following the implementation of IDeaS G3 RMS and RevPlan. The solutions reduced the time spent on manual forecasting, allowing the team to focus on higher-value activities. By automating administrative tasks, the hotel group saw improved team efficiency and accuracy in their forecasts. For instance, when completing the 2025 annual rooms budget it took their team just two and a half hours, compared to the two and a half weeks it previously took in a manual environment.

The integration between RevPlan and G3 RMS also provided more accurate data, which enhanced conversations with the sales team regarding business scenarios and future planning. This made the decision-making process far more agile.

A true partnership

From the beginning, the relationship between Village Hotels and IDeaS was more than just a client-provider interaction—it was a genuine collaboration. As Village Hotels collaborated with IDeaS to tailor the solutions to their needs, they were impressed by the passion and dedication of the IDeaS team.

“The moment I knew this was going to be successful was when I first met the support team. Their passion for the product and the way they truly looked after us made it clear that this was more than just a service—it was a genuine partnership,” noted Cronin.

Results and conclusion

By implementing IDeaS G3 RMS and RevPlan, Village Hotels transformed their revenue management and forecasting capabilities. The solutions not only automated previously manual processes but also provided valuable insights that supported long-term planning and strategic decision-making.