DerbySoft Launches Strategic Partnership with IDeaS

Image displays IDeaS and DerbySoft logos paired together.

Integration ensures operators save time, execute revenue strategy, and maximize revenue opportunity

DALLAS, June 24, 2024—DerbySoft, the leader in high-performance distribution services, announced a new partnership with IDeaS, a SAS company, the world’s leading provider of hospitality revenue management software and services, that strategically provides operational and revenue-enhancing benefits for hotels of all types.

This partnership integrates IDeaS’ G3 Revenue Management System (RMS) with Property Connector, DerbySoft’s Digital Distribution System, providing connectivity services to individual properties and small chains. G3 RMS provides DerbySoft with scientific pricing, forecasting, and rate availability decisions at the room type and rate code level to drive optimal revenue performance across guest categories. These optimal prices and controls are instantly updated across all distribution channels managed by Property Connector, ensuring operators save time, execute revenue strategy, and maximize every revenue opportunity.

Properties can benefit from this integration in many ways, including:

  • Real-Time Inventory Distribution: Respond to booking trends as they happen, G3 RMS continually tunes and tweaks impactful controls like rate availability and overbooking recommendations to protect revenue and enhance shoulder night performance while being guided by the property’s strategic guidelines.
  • Increased Efficiencies: Manual calculation and updating rates and availability across various channels is time-consuming and opens the opportunity for human errors. This integration pushes all changes automatically, reducing errors and saving time for strategy.
  • Improved Response to Market Dynamics: The combination of G3 RMS and Property Connector allows properties to proactively spot trends and respond swiftly to changes in the market. For example, if there is a sudden spike in demand or a large group block changes status, G3 RMS learns from this and adjusts the property’s pricing strategy across all channels.
  • Enhanced Analytical Insights: IDeaS offers powerful forecasting that uses advanced analytics, AI, and machine learning to predict future demand. By integrating with a Property Connector, these projections can be directly translated into actionable operational and revenue strategies across all sales channels.
  • Competitive Advantage: The ability to quickly adapt to market conditions, stop unnecessary discounting, and consistently offer optimized pricing by guest category gives hotels a competitive edge, potentially capturing a larger market share.

The integration between DerbySoft and IDeaS is a strategic partnership that enables properties to maximize their revenue potential, streamline operations, and make smarter, data-backed decisions that keep properties competitive in their dynamic market.

“DerbySoft has long been a leader in distribution services, and IDeaS is proud to partner with them to deliver a comprehensive solution for hoteliers. This collaboration strengthens our commitment to providing the industry with the tools and resources they need to achieve success in the ever-evolving hospitality landscape. By seamlessly integrating IDeaS G3 RMS with Property Connector, hoteliers can streamline operations, make data-driven decisions, and ultimately maximize their revenue potential,” said Klaus Kohlmayr, Chief Evangelist and Development Officer at IDeaS.

“We are thrilled about the advanced integration between DerbySoft’s Property Connector and IDeaS G3. This collaboration is poised to revolutionize the way our hotel partners manage their operations, pricing, and distribution strategies. By simplifying complexities and enhancing efficiency, our joint solution empowers hoteliers to optimize revenues and deliver exceptional guest experiences. We are deeply committed to continuous innovation and are confident that this integration will set a new standard in hospitality technology,” stated Duane Overgaard, President of Connectivity and Senior Vice-President at DerbySoft.

About DerbySoft

DerbySoft is the Travel Commerce Accelerator, with a mission to converge the diverse elements of travel, creating a unified and efficient ecosystem of connectivity services, high-performing AI-driven marketing services, and an end-to-end content platform. Our world-class services are designed to deliver seamless, frictionless commerce, accelerating the pace at which properties can connect, grow, and optimize profit. DerbySoft consistently pushes the boundaries of innovation to unlock new opportunities and accelerate travel commerce.

Our team of travel industry experts is passionate about uniting people and technology and committed to enhancing every aspect of travel, making it more accessible, efficient, and enjoyable for all. Our approach is centered on making travel better – not just for today, but for years to come.

Headquartered in Dallas, Texas, USA, DerbySoft’s cutting-edge technology is trusted by the world’s leading online travel distribution partners and hotel companies in 197 countries. To learn more, visit

About IDeaS

IDeaS, a SAS company, is the world’s leading revenue management software and services provider. Combining industry knowledge with innovative data analytics technology, IDeaS creates sophisticated yet simple ways to empower revenue leaders with precise, automated decisions they can trust. With 35 years of expertise serving hospitality, including hotel, event, and parking clients, IDeaS delivers revenue science to more than 30,000 properties in 158 countries around the world. Results delivered. Revenue transformed. Discover greater profitability at