Leading reservation and revenue management platforms combine to maximise parking revenue potential

ADVAM and IDeaS Revenue Solutions partnership combines powerful reservation platform with analytics and pricing technology

18 November 2016: ADVAM and IDeaS Revenue Solutions announce a joint partnership that enables their clients to leverage the ADVAM AltitudeReservation platform and the IDeaS Car Park Revenue Management solution (RMS) to maximise revenue through next generation analytics and proven price optimisation technology.

ADVAM’s AltitudeReservation platform not only enables parking operators to offer a pre-book service to their customers, but provides a platform to offer additional services such as valet, car wash or affiliated services such as security fast track for airports. AltitudeReservation also enables operators to better understand their customers, with enhanced data capture, analysis and reporting – ultimately leading to a more personalised engagement with them.

The IDeaS Car Park Revenue Management System (Car Park RMS) is an industry-leading automated and self-learning forecasting and revenue management software solution developed specifically for Car Parks. IDeaS Car Park RMS leverages data collected from systems, including both the reservation platform and the car park system, to perform advanced analytics providing detailed demand forecasts and dynamic optimised pricing decisions to improve revenue performance.

“IDeaS Car Park Revenue Management solution is transforming how car park businesses manage their pricing decisions by applying world class analytics and optimisation in a way that can easily be managed by the business and goes beyond the capabilities of spreadsheet or rules based models. Our decision to deepen our partnership with ADVAM recognises that enabling revenue management capabilities tightly integrated with the reservation system creates a whole new level of revenue potential,” said Joseph Martino, senior vice president, IDeaS.

Utilising the combined solution, operators are able to more accurately understand their customers, parking behaviours and make informed decisions from the data to maximise parking revenue.

Jose Da Silva, Chief Executive Officer, ADVAM, said, “IDeaS and ADVAM have always worked well together, but this strategic alliance enables us to work more closely to ensure our combined solutions helps our clients maximise the revenue potential achieved from accurate data collected within the AltitudeReservation platform. We believe this combination will enable our joint clients to not only better understand their customers, but maximise their full revenue potential.

About ADVAM (www.advam.com)
ADVAM delivers world leading payment solutions, providing the expertise to make processing payments easier for its clients.  ADVAM’s reservation platform, parking solutions, unattended hardware and integrated online payment solutions enable clients to engage with their customers online, via mobile or at self-service terminals.

From its offices in Australia and UK, ADVAM’s services a client base that spans a range of sectors including some of the leading airports, parking operators, shopping centres and local government organisations.

Each client benefits from ADVAM’s depth of experience and industry knowledge. By working with its clients and alongside industry partners, ADVAM’s solutions integrate with clients existing infrastructure and business processes.

ADVAM is the trusted business partner for payment solutions. Managing the complete end to end integration and enabling clients to focus on improving their customers’ experience.

About IDeaS

IDeaS Revenue Solutions leads the hospitality and travel industries with the latest pricing and revenue management software, services and consulting. Powered by SAS® and more than 25 years of experience, IDeaS proudly supports more than 7,000 clients in 94 countries and is relentless about providing its clients more insightful ways to manage the data behind their pricing practices.

IDeaS empowers its clients to build and maintain revenue management cultures–from single entities to world-renowned estates–by focusing on a simple promise: Driving Better Revenue.

IDeaS has the knowledge, expertise and maturity to build upon proven revenue management principles with next-generation analytics for more user-friendly, insightful and profitable revenue opportunities across the enterprise.

For more information, visit www.ideas.com.