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As an industry, we have debated tirelessly over the pros and cons of focusing on driving more direct bookings. One can argue just how profitable direct bookings are in relation to the alternative. Hotels are being hit with countless solutions to help them drive more of the business they want.

In today’s ultra-competitive hospitality marketplace, any competitive edge can translate into a stronger bottom line, and it’s no secret that driving direct business and better…

Listen to a recent panel featured at the ITB Berlin eTravel Lab where technology providers delivering specialized data—such as reputation, market intelligence and travel intent…

At 22 years old, I was finishing up my last year of college when I was named general manager of my first limited service hotel.…

As the old saying goes: “There’s a fine line between love and hate.” The same could be said for your revenue strategy and its ability…

Every compelling story – a thrilling book, a coworker’s wild weekend recount, an upcoming blockbuster movie – contains some very familiar elements. Commonly referred to…

Nary a hospitality conference is found without the token debate about OTAs and their impact on hotels’ direct bookings. This trending topic has become so…

Hotel service is built around team work.  From front desk rock stars to detail-oriented room attendants to friendly and personable bartenders, every department and every…