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What Kind of Analytics Take Advantage of Big Data for Hotels?

Today, the increasing complexity among distribution channels, changing guest behaviors, and abundance of data are making revenue management harder than ever. Deciding on the right…

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Analytics is the Real Performance Driver for Hotel Revenue Management

There are many commercial revenue management systems (RMS) available today. Although there are a growing number of new and exciting developments in Revenue Management analytics, there…

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Which Revenue Strategy Is Best for Your Hotel? Part 1

What is Dynamic Pricing? In this series we will discuss many of the revenue strategies and products that are available to hotels today. Let’s start…

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Pricing-only Approach to Revenue Management: Are You Leaving Money on the Table?

The hospitality industry has been following revenue management practices for decades now. Today, dynamic transient pricing is considered the industry standard for pricing guest rooms.…

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A Guest-centric Approach to Hotel Pricing: Reputation Pricing

Reputation pricing is a new and exciting way of utilizing your reputation data in hotel management. Reputation Pricing aligns your hotel’s pricing strategy with guests’…

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7 Questions Before Getting Started on Function Space Revenue Management

  Hotel revenue management today has a rather established set of tools, business processes, and expertise to support effective room revenue optimization. Revenue Managers are…

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Why Leading Scientists Call ‘Regrets and Denials’ “Dirty Data”

  Historical demand has long been a critical component of dynamic pricing and Revenue Management Systems (RMS). An even more critical requirement for RMS is…

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Is “More Data” Equal to “Better Data” in Revenue Management – Part 2

  In Part 1 of our series on Big Data in Revenue Management we discussed that, when it comes to incorporating big data into Revenue Management…

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